Email Marketing

Advantages of Email Marketing and Electronic Newsletter Campaigns.

Global reach:

No matter where you are or whom you need to reach, targeted electronic newsletters pave the way.

Fast response:

The average response time through e-mail campaigning is one to three days, where you will get maximum responses on day one itself, while a direct mail campaign would take minimum 7 to 12 days to generate any responses. Additionally, responding to a direct mail is more cumbersome, while a person can respond to an email immediately.

Lower cost:

Costs involved in electronic newsletter advertising are up to 78% less for a run of 5000 compared with paper-based direct mail.

Measurable results:

We integrate special tools that accurately measure click-through rate, conversion rate, how a person one arrived at your website. This enables you to assess the success of different email marketing campaigns.

Highly personalized:

Email enables you to personalise and greet every person you target. This helps in creating an instant bond with potential clients.

Opt-in or unsubscribe options:

Emails contain opt-in and opt-out options which help you to shortlist your prospects and reach only the ones genuinely interested in your offerings.

24 hour marketing:

With an email the audience can understand your products/services even when you are out of office.

Email marketing is a high response and opportunistic medium for communicating with existing and potential customers, and if executed right, has the power to bring huge benefits to your business. So go ahead, initiate an extremely targeted email marketing campaign and watch your profits and client base grow. Your competitors are probably doing it already!